With an exciting new look, new characters to meet, and its unique combination of humour and step-by-step instruction, this award-winning book is the statistics lifesaver for everyone. From initial theory through to regression, factor analysis and multilevel modelling, Andy Field animates statistics and SPSS software with his famously bizarre examples and activities.
This book turned my hatred of stats and SPSS into love.
-- Sharmina August
I love it! It's the first text I've come across that has been written in such a captivating way. There's humor, tons of information, and awesome resources both within and on the companion website. Kudos to Prof. Field! -- Raymond Grogan
I also appreciate how the author made the text interesting to read, but the content is rich enough to provide readers good knowledge on how to draw insights from stats and data. Also, it provides a lot of practical guides for reporting results and findings for research paper. Can't wait to take a deeper dive into the text
-- Hsing-Chi Hwang * Harvard University *
I never thought I would find a statistics textbook amusing but somehow our text pulls it off. I also appreciated the online supplementary tools provided by the publisher. They provide a good synthesis of each of the chapters and some easy options to review
-- Rickelle Mathis * Harvard University *
I really really love the book, it's the main reason why I'm not curled up in bed with my cats sobbing in fear at the moment. Speaking of cats, I gotta say the correcting cat/misconception mutt framing is very cute, and it almost broke my heart finding out the origin of that orange spiritual feline. I'm having a blast reading about stats, who would've thunk it?
-- Joao Matos Amara Da Silveria