Dead Wrong

Diagnosing and Treating Healthcare's Misinformation Illness

By: Geeta Nayyar, Tom Castles (As told to), Jack Murtha (As told to)

Write A Review

Paperback | 2 November 2025 | Edition Number 1

At a Glance

Paperback
256 Pages

Dimensions(cm)
22.35 x 15.24 x 2.03

Paperback

RRP $32.95

$30.99

or 4 interest-free payments of $7.75 with

Ships in 5 to 7 business days

Save lives and improve public health by countering misinformation

In Dead Wrong: Diagnosing and Treating Healthcareâs Misinformation Illness, a team of health misinformation experts delivers a first-hand account of the dangers posed by false narratives and snake oil in the face of deadly healthcare crises, like the COVID-19 pandemic. In the book, youâll explore the challenges facing those who fight to restore truth to a place of primacy in the United States healthcare system, the strategies they use, and the lessons you can draw from their real-world stories.

In this revised edition youâll learn:

How misinformation threatens organizational revenues, reputation, and patient health
How to leverage existing systems to combat misinformation while meeting quality measures and boosting patient acquisition
How to implement strategies for systemic change through new quality measures, research initiatives, and elevating healthcare professionals as authoritative voices for truth

Based on feedback from leading healthcare executives, the book provides clearer frameworks for connecting anti-misinformation efforts to revenue generation and cost savings, offering practical pathways for healthcare leaders to protect both patient welfare and organizational sustainability in an era where scientific truth and institutional trust face unprecedented challenges.

Perfect for clinicians, public health leaders, health-tech leaders, and health marketers, Dead Wrong will also earn a place in the libraries of media professionals and community leaders with an interest in keeping the American public healthy and vibrant.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $89.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.