Creative Packaging

A smart guide on sustainable packaging design for professionals and students by bestselling author Paul Jackson.

Unlike other packaging titles, which simply provide templates to copy, this book enables designers of all packaging types to create 3-D packaging forms that are specific to their needs rather than based on an existing design.

It teaches a simple ‘net’ construction system- a one-piece 2-D configuration of card seen when a 3-D package is opened out and flattened – which enables the designer to create a huge number of very strong 3-D packaging forms that are both practical and imaginative. Each chapter concludes with photographs and net drawings oF 6-10 creative examples of packaging designs made using the principles outlined in the preceding chapter.

Structural packaging gives the reader an understanding of the underlying principles of packaging construction and the technical knowledge and confidence to develop a greater number of their own unusual and innovative designs than any comparable book.

About the Author

Born near Leeds, England and Fine Art educated, Paul Jackson has been a professional paper artist, paper engineer, writer and teacher since 1983, specializing in origami and the folded arts. He was one of the first origami professionals in the West. He has written more than 40 books, the first of which were origami books for adults and children. His more recent books have been about the application of folding techniques into design, a subject he has taught in more than 80 Universities and Colleges in 13 countries, to Design Students of many disciplines, including Fashion, Architecture, Ceramics, Jewellery, Product Design and Textiles.

He was one of the pioneers of folding/origami as Fine Art and has exhibited his folded artworks in many galleries and museums. He has also curated several ground-breaking exhibitions of origami, undertaken many commercial commissions for print, screen-based media, festivals and more, and has been a consultant for companies such as Siemens, Nike, Tetra-Pak and Tata.