Consumer Lessons from a Pandemic

Name: Consumer Lessons from a Pandemic
Price: 67.75 AUD
Availability: PreOrder

By: Erin Robinson, Nicole J. Olynk Widmar, Michael L. Smith

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Paperback | 15 December 2025

At a Glance

Format
Paperback

Dimensions(cm)
21.6 x 14.0

Paperback

$67.75

or 4 interest-free payments of $16.94 with

Available: 15th December 2025

Preorder. Will ship when available.

What did we learn about consumer behavior when the world was turned upside down due to COVID-19? Consumer Lessons From a Pandemic examines how a global crisis exposed and reshaped the values, priorities, and decision-making patterns of everyday people. From disrupted routines to supply-chain shocks, this volume explores the consumer behaviors that emerged in response to extreme uncertainty and how those behaviors continue to evolve. Topics include pandemic-induced grocery spending shifts, the importance of consumer trust, lessons from the infant-formula shortage, and the rise of remote work both as a preference and a negotiation point. By pairing real-world behavior with research and reflection, this book highlights how crisis decision-making reveals deeper truths about consumer needs—and the fragility and resilience of the systems built to meet them. For those working in agriculture, food, retail, and policy, Consumer Lessons From a Pandemic is both a postcrisis case study and a lasting reminder that understanding the consumer means meeting them where they are, even in the most uncertain times.

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