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Leverage your LinkedIn Profile for Business Growth and Lead Generation in Less Than 7 Minutes per Day

By: Jane E Anderson, Kylie Chown

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Paperback | 16 November 2015

At a Glance

Paperback
186 Pages

Dimensions(cm)
25.4 x 17.78 x 1.02

Paperback

RRP $32.95

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Leverage your LinkedIn profile for lead generation and business growth.

LinkedIn has given businesses and consultants unprecedented opportunities. Never before has there been such a strong platform allowing businesses and consultants to identify, engage

and connect with their ideal audience.

We are in the world of "Digital First" and LinkedIn is leading the way.

Before LinkedIn, businesses and professionals needed big budgets, strong contacts and a dedicated marketing team to get results, but now all you need is one platform -- LinkedIn.

"I know I need to use LinkedIn, but I don't know how!"

By the end of this book, you will understand the strategies needed to generate leads and grow your business via LinkedIn. You will be armed with practical steps that can be easily implemented for immediate results. Your outcomes will be stronger and you will be leading the competition in this new playing field...

Industry Reviews

"Over the past 100 years, we have moved from the Industrial Age, through the Information Age to the Digital Age. To thrive today, you need to be online and your expertise needs to be on show. Jane Anderson and Kylie Chown have shone a light on the path to having a digital presence on LinkedIn that really connects with your target audience and makes your expertise stand out. Clear, practical and simple, CONNECT is a must-read for anyone using LinkedIn to do business." - Dermot Crowley, Productivity Expert and author of "Smart Work", Wiley, 2015 "The rules of connection have changed. We can connect and influence at the touch of a button and, as a result, our ability to manage our personal brand across multiple channels is critical. In this book, Jane and Kylie share how LinkedIn can build and leverage your brand to drive commercial and personal success. A must read packed with learnings, tools and tips for anyone wanting to take leadership of self." - Janine Garner, Collaboration Expert and author of "From Me to We", Wiley, 2015 "CONNECT offers insights and practical tips on how to use LinkedIn to leverage your profile and business. Helping the reader work through at a strategic level what they want to be known for and then providing valuable guidance to achieve this. Put simply, if you have a LinkedIn profile and you are serious about your professional brand, then you must read this book." - Gabrielle Dolan, author of "Ignite: Real Leadership, Real Talk, Real Results", Wiley, 2015

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