Get Free Shipping on orders over $79
Compulsive Buying : Consumer Traits, Self-Regulation, and Marketing Ethics - Trevor A. Smith

Compulsive Buying

Consumer Traits, Self-Regulation, and Marketing Ethics

By: Trevor A. Smith, Kenroy C. Wedderburn

eText | 3 November 2021 | Edition Number 1

At a Glance

eText


$55.79

or 4 interest-free payments of $13.95 with

 or 

Instant online reading in your Booktopia eTextbook Library *

Why choose an eTextbook?

Instant Access *

Purchase and read your book immediately

Read Aloud

Listen and follow along as Bookshelf reads to you

Study Tools

Built-in study tools like highlights and more

* eTextbooks are not downloadable to your eReader or an app and can be accessed via web browsers only. You must be connected to the internet and have no technical issues with your device or browser that could prevent the eTextbook from operating.
Compulsive buying is a shopping addiction with worldwide prevalence that causes significant emotional, financial, and social problems for those afflicted by it. While most research has focused on the problem and its consequences, this book examines the intersections between consumer traits, self-regulation, ethical considerations, and compulsive buying. Compulsive Buying: Consumer Traits, Self-Regulation and Marketing Ethics presents a model on consumer trait predictors of compulsive buying as well as guidelines for consumers, government policymakers, and companies.
on
Desktop
Tablet
Mobile

More in Sales & Marketing

Service Breakthroughs - James L. Heskett

eBOOK

Markets and Majorities - Steven M. Sheffrin

eBOOK