Ten Rules for Strategic Innovators

From Idea to Execution

By: Vijay Govindarajan, Chris Trimble

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Hardcover | 1 December 2005

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Even world-class companies, with powerful and proven business models, eventually discover limits to growth. That''s what makes emerging high-growth industries so attractive. With no proven formula for making a profit, these industries represent huge opportunities for the companies that are fast enough and smart enough to capture them first. But building tomorrow''s businesses while simultaneously sustaining excellence in today''s demands a delicate balance. It is a mandatory quest, but one that is fraught with contradiction and paradox. Until now, there has been little practical guidance. Based on an in-depth, multiyear research study of innovative initiatives at ten large corporations, Vijay Govindarajan and Chris Trimble identify three central challenges: forgetting yesterday''s successful processes and practices; borrowing selected resources from the core business; and learning how the new business can succeed.The authors make recommendations regarding staffing, leadership roles, reporting relationships, process design, planning, performance assessment, incentives, cultural norms, and much more. Breakthrough growth opportunities can make or break companies and careers. "Forget, Borrow, Learn" is every leader''s guide to execution in unexplored territory.

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You Can Find This Book In

Non-Fiction Business & Management Ownership & Organisation of Enterprises Business Strategy Self-Help, Personal Development & Practical Advice Advice on Careers & Achieving Success Entrepreneurship / Start-ups Management & Management Techniques

Why strategic innovators need a different approach to execution	p. 1
Why organizations, like elephants, never forget	p. 21
Case : Corning microarray technologies
Taming the elephant	p. 41
Why tensions rise when NewCo borrows from CoreCo	p. 55
Case : New York Times digital
Turning tension into a productive force	p. 67
Why learning from experience is an unnatural act	p. 89
How being bold, competitive, or demanding can inhibit learning	p. 113
Case : Hasbro interactive
How being reasonable, inspiring, or diligent can inhibit learning	p. 129
Case : Capston-White
Finding gold with theory-focused planning	p. 149
The ten rules explained	p. 183
Case : analog devices
Table of Contents provided by Blackwell. All Rights Reserved.

Ten Rules for Strategic Innovators

From Idea to Execution

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