Artificial Intelligence for Entrepreneurs

By: David Shaw

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eText | Edition Number 1

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Learn how to use artificial intelligence to launch, grow, and scale a business. Artificial Intelligence for Entrepreneurs introduces higher education students to the revolutionary ways AI is transforming entrepreneurship, innovation, and business strategy. This forward-thinking textbook combines entrepreneurial fundamentals with hands-on applications of AI tools, helping students develop the mindset and technical skills needed to compete in an AI-driven economy.

Students explore how artificial intelligence supports market research, product development, customer engagement, and operational efficiency. The curriculum covers essential topics such as machine learning, automation, predictive analytics, and generative AI applications for business startups. Learners also gain insight into ethical AI use, data privacy, and sustainable innovation practices.

Through real-world case studies, project-based assignments, and interactive exercises, students learn how to identify opportunities for AI integration and use intelligent tools to enhance creativity and problem-solving. The textbook emphasizes critical thinking, innovation strategy, and digital literacy, preparing students to become agile entrepreneurs ready to lead in a rapidly evolving business landscape.

Perfect for courses in entrepreneurship, innovation, business technology, and artificial intelligence, this textbook equips students with the knowledge and confidence to apply AI strategically in building and managing successful ventures.