After the Genome

"Hyde and Herrick guide us in thinking critically about the terms, rhetorical dimensions, and stakes involved in the extraordinarily important investigation, innovation, and debate surrounding our biotechnological future. They gather a diverse dozen sages of biotechnological wisdom, give them an incisive framework for discussion, and invite us to listen, reflect, and travel into the future we are forming." --Russel Hirst Director, Program in Technical Communication and Associate Professor of English, The University of Tennessee, Knoxville " After the Genome explores the role rhetoric and the varieties of language practices associated with the emerging world of biotechnology. The chapters raise important questions: When does care and therapy turn into enhancement? Does our enthusiasm for advancements turn a blind eye to ethical issues? After the Genome is a must-read for those interested in the rhetoric and ethics of medicine and for those monitoring the development of transhumanism as a normative narrative." --Dale L. Sullivan, Professor of English, North Dakota State University "The power of language! This is an insightful volume that brings added understanding to Sartre's argument that 'words are loaded pistols.' After the Genome is an important contribution to the continuing debate on the impact of the biotechnology revolution." --Teresa L. Thompson, editor of Health Communication and Professor of Communication, University of Dayton