Machine Learning and Data Analytics for Solving Business Problems : Methods, Applications, and Case Studies - Anis Jarboui

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Machine Learning and Data Analytics for Solving Business Problems

Methods, Applications, and Case Studies

By: Anis Jarboui (Editor), Ibraheem Alharbi (Editor), Chiheb-Eddine Ben Ncir (Editor), Bader Alyoubi (Editor)

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Hardcover | 16 December 2022

At a Glance

Hardcover
220 Pages

Dimensions(cm)
23.5 x 15.5

Hardcover

$249.00

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This book presents advances in business computing and data analytics by discussing recent and innovative machine learning methods that have been designed to support decision-making processes. These methods form the theoretical foundations of intelligent management systems, which allows for companies to understand the market environment, to improve the analysis of customer needs, to propose creative personalization of contents, and to design more effective business strategies, products, and services. This book gives an overview of recent methods - such as blockchain, big data, artificial intelligence, and cloud computing - so readers can rapidly explore them and their applications to solve common business challenges. The book aims to empower readers to leverage and develop creative supervised and unsupervised methods to solve business decision-making problems.

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