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Transformational Products : The code behind digital products that are shaping our lives and revolutionizing our economies - Matthias Schrader

Transformational Products

The code behind digital products that are shaping our lives and revolutionizing our economies

By: Matthias Schrader, Tim Cole (Translator), Eric Doyle (Editor), Stellavie - Heidemann und Klein GbR (Designed by)

Paperback | 15 February 2018

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Matthias Schrader deciphers the code behind the Transformational Products, with which Google & Co. successfully reshape entire markets. The book also provides a playbook for the successful development of Transformational Products in the corporate context.

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