Time-aware Conversion Prediction For E-commerce

By: Aoying Zhou, Xiaoling Wang, Wendi Ji

Write A Review

Hardcover | 28 January 2018

At a Glance

Hardcover
152 Pages

Dimensions(cm)
15.8 x 23.5 x 1.6

Hardcover

$194.70

or 4 interest-free payments of $48.67 with

Ships in 5 to 7 business days

This unique compendium provides a novel research on how time influences the conversions of advertising and product recommendation in E-commerce. It proposes time-aware conversion prediction models to solve the problem — what products should be recommended for a given period to maximize conversion? The volume also presents a series of researches on how to build data-driven attribution models to allocate the time-sensitive contribution of advertisements to the conversion. This must-have reference text will be invaluable for researchers, professionals, academics and graduate students keen in databases and artificial intelligence.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $79.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.