Human creativity has been one of the fundamental drivers of civilization and progress-solving immense problems, creating opportunities and overcoming enemies like no other force. Often it has baffled its sceptics by finding new and better resources, unexpected environmental technologies and genuinely amazing products that no one had predicted. However, like so many before it, Western civilization is now suffering from serious internal decay with its bloated public sectors, punitive taxes, over-regulation, marginalized citizens, stagnation, debt, unemployment and pessimism. This important and fascinating book explains why internal decay is normal. But it also shows how and why solutions can be found by countries and companies, enabling more creativity and adaptability than ever before. It's through the power of creativity that society and business can overcome the challenges and crises of today. In this entertaining and fact-filled big history book, Lars Tvede, bestselling author and serial entrepreneur, examines why so many societies through history have seen their creativity bloom for a few centuries or less, after which it often faded rapidly or stopped almost entirely. To explain this puzzle, Tvede provides a unique description of the basic criteria for spontaneous creativity in any system and goes on to show how these criteria at times have been met in some countries but not others. In the last sections of the book he explains why some modern societies now have become essentially static and what can be done about it.
Industry Reviews
An engaging and highly readable synthesis of history, science and social science that places itself on par with the greatest interdisciplinary writing of recent years. If you enjoyed Steven Pinker's The Better Angels of Our Nature, Niall Ferguson's Civilization, Fukuyamas The Origins of Political Order or Matt Ridley's The Rational Optimist, then this book is for you. --Ryan Smith, senior book editor at the Centre for Political Studie: The creative Society is a book that the reader cannot put down until you have reached the last page. It is simply exciting and fascinating. --Berlingske Tided: Lars Tvede's The Creative Society is a superb analysis of why different civilizations have lost momentum (...) Without a doubt one of the most important contributions to the public debate over the last decade. Read it and understand how we can create a prosperous future. --Brian Mikkelsen, chairman of the Danish political party The Conservatives