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The American Way of Life : A Cultural History - Lawrence R. Samuel

The American Way of Life

A Cultural History

By: Lawrence R. Samuel

Hardcover | 25 May 2017

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Telling the full story of the American Way of Life (or more simply the American Way) in the United States over the course of the last century reveals key insights that add to our understanding of American culture. Lawrence R. Samuel argues that since the term was popularized in the 1930s, the American Way has served as the primary guiding mythology or national ethos of the United States.

More than that, however, this work shows that the American Way has represented many things to many people, making the mythology a useful device for anyone wishing to promote a particular agenda that serves his or her interests. A consumerist lifestyle supported by a system based in free enterprise has been the ideological backbone of the American Way, but the term has been attached to everything from farming to baseball to barbecue. There really is no single, identifiable American Way and never has been—it becomes clear after tracing its history—making it a kind of Zelig of belief systems. If our underlying philosophy or set of values is amorphous and nebulous, then so is our national identity and character, Samuel concludes, implying that the meaning of America is elastic and accommodating to many interpretations. This unique thesis sets off this work from other books and helps establish it as a seminal resource within the fields of American history and American studies.
Industry Reviews
By tracing the origins and impact of the idea of the American Way of Life, Larry Samuel provides the reader with a host of new insights into our politics and national identity. A must read. -- Lary May, Professor of History and American Studies, University of Minnesota
This delightful history should be the starting point for understanding why we will continue to fight not just for, but over the American Way of Life. -- Ken Lipartito, professor of history, Florida International University

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