Strategic Digital Transformation : Theory and Practice - Marc K. Peter

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Strategic Digital Transformation

Name: Strategic Digital Transformation
Brand: SAGE PUBLICATIONS
Price: 367.99 AUD
Availability: PreOrder

Theory and Practice

By: Marc K. Peter, Johan P. Lindeque

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Hardcover | 23 February 2026

At a Glance

Hardcover
376 Pages

Dimensions(cm)
24.6 x 18.9

Hardcover

RRP $369.00

$367.99

or 4 interest-free payments of $92.00 with

Available: 23rd February 2026

Preorder. Will ship when available.

This cutting-edge textbook takes a unique approach to digital transformation which aligns theory and practice and is supported by the authors' own research with over 4,000 organisations. Covering key topics such as emerging technologies, AI, cybersecurity, customer orientation, operational excellence, marketing automation, innovation and leadership and culture, it offers a learning experience which prepares students for the practical realisation of digital transformation for competitive advantage.

With individual and group exercises and case studies from a range of organisations, Strategic Digital Transformation prepares students to apply the knowledge and experience gained from the book in their future careers. It is suitable for undergraduate and postgraduate digital transformation and digital business courses.

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