Free shipping on orders over $89 - Limited time only - T&Cs apply
Track My Order
Help Centre
Likes
My Wish ListsLogin / Join
Booktopia
Australia's local bookstore
Get Free Shipping on orders over $89
Strangers To Superfans : A Marketing Guide to The Reader Journey - David Gaughran

Strangers To Superfans

A Marketing Guide to The Reader Journey

Author: David Gaughran

Narrated by: Melinda Wade

At a Glance

Published: 17th July 2019

Digital Audiobook

$15.99

or 4 interest-free payments of $4.00 with

Instant Digital Delivery to your Kobo Reader App

From the author of Let's Get Digital and Amazon Decoded, this book will change how you think about marketing. Strangers to Superfans puts you in the shoes of your Ideal Readers, and forces you to view marketing from their perspective.

  • Learn the five stages in The Reader Journey.
  • Identify where your blockages are and how to fix them.
  • Optimize each stage to increase conversion.
  • Boost sales by making the process frictionless.
  • Build an army of passionate readers who do the selling for you.

The Reader Journey is a new marketing paradigm that maps out the journey your Ideal Readers take in their transformation from strangers to superfans.

on

You Can Find This Audiobook In

Non-FictionLanguage & LinguisticsReference, Dictionaries & GuidesWriting & Editing GuidesSelf-Help, Personal Development & Practical AdvicePopular PsychologyBusiness & ManagementSales & Marketing

More in Writing & Editing Guides

Talking to Writers : The Craft of Fiction - Bob Souer

DIGITAL AUDIO

Talking to Writers

The Craft of Fiction

Digital Audiobook

$40.00

Where the Past Begins : Writer's Memoir - Amy Tan

DIGITAL AUDIO

Where the Past Begins

Writer's Memoir

Digital Audiobook

$31.99

This product is categorised by