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Smart Thinking : How to Think Big, Innovate and Outperform Your Rivals - Art Markman

Smart Thinking

How to Think Big, Innovate and Outperform Your Rivals

By: Art Markman

Paperback | 26 January 2012 | Edition Number 1

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Drawing on the latest research into cognitive science, Art Markman shows you how to maximise your capacity to learn and solve problems effectively at home and at work.

Think smart people are just born that way? Think again.

Art Markman, one of the premier cognitive scientists in this field, demonstrates the difference between raw intelligence and ''smarter'' thinking. Using examples from his own lab and stories from the worlds of business and popular culture, Markman shows it is possible to learn to be a smarter thinker. In doing so, you can reap the benefits in every area of your life.

Smart Thinking provides:
1. The means to replace self-limiting habits with new behaviours that foster smart thinking,
2. An understanding of the mind itself as well as memory,
3. The ability to define and solve problems more efficiently,
4. Ways to present and process information effectively.

Using the tools and practical exercises provided in Smart Thinking, you too can access the skills needed to achieve your personal goals and create your own ''culture of smart thinking'' at work and home.

Industry Reviews
Every once in a while, you find a book that combines leading edge science with news you can use. Art Markman has written just such a book. As one of the world's most respected voices in the field of cognitive science, he has spent the last 20 years as a university professor writing papers for scientific journals and advancing what cognitive science knows about thinking. But, he has also spent time outside of the lab working on real problems. He works with companies to give their employees new ways to think. The book is filled with suggestions and tips that you can use to create new habits to think better. - Craig B. Wynett, Chief Learning Officer at Procter & Gamble, and Dr Mehmet C. Oz, Professor of Surgery, author and Emmy Award-Winning Host

Smart Thinking teaches people how their minds work so they can be more effective performers at work and at life. An essential read for anyone who wants to operate at their best, think outside the box, and accomplish whatever goals they set out to achieve. - Sian Beilock, Ph.D., Professor of Psychology at the University of Chicago and author of Choke

Smart Thinking not only enriches the literature on human thought - and its foibles - it takes it to the next level, offering clear prescriptions for how to sharpen memory, analysis and creativity in our daily lives. - Wray Herbert, author of On Second Thought: Outsmarting Your Mind's Hard-Wired Habits

If you want to be more creative, if you want to be an innovator, this is the book for you. Creativity doesn't fall out of the sky. It favors the prepared mind. This book prepares your mind. - Hara Estroff Marano, Editor At-Large For Psychology Today and author of A Nation of Wimps: The High Cost of Invasive Parenting

Why does thinking quickly create a positive mood? Are goals contagious? How do you create a culture of smart thinking? Building on decades of research in cognitive psychology and replete with stories and practical tools, Markman answers these questions and in doing so teaches you how to learn. Once finished, you'll feel smarter. Consider Smart Thinking an owner's manual to the mind. - Jennifer Aaker, Professor of Marketing at Stanford University and author of The Dragonfly Effect

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