Small Business Management

By: Hal B. Pickle, Royce L. Abrahamson

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Paperback | 2 January 1990 | Edition Number 5

At a Glance

Paperback
736 Pages

Edition Type
Revised

Dimensions(cm)
24.25 x 19.85 x 4.0

Paperback

$241.95

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This Fifth Edition retains the practice-oriented approach and informal writing style that made the previous editions so popular. Presents the techniques and methods used in the day-to-day running of a small business enterprise, with updated and extended coverage of the business plan and the growing use of microcomputers. Other topics include franchising, operations, marketing and the role of the government.

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