Small Business Exposed

Preface, Part One: The Nature of the Small Firm, Chapter One: Game Changer, Understanding the Different Tribes, A Different Perspective, Chapter Two: Small Firms in the Economy (and Solar System), The Global Picture, The Australian Context, The Small Business Solar System, Conclusion: Getting Back to Earth, Chapter Three: The Nature of the Small Firm, Defining the Small Firm, What Motivates Small Business Ownership?, Stages in the Business Lifecycle, Conclusion, Chapter Four: Finding the Five Tribes, Finding the Tribes: Method, Unpacking the Factors: Small Business Overall, Unpacking the Sub-factors, Segmentation of Small Business, Introducing Part 2: Case Interviews, Conclusion, Part Two: The Five Tribes , Chapter Five: Seekers, Introducing the Seekers, The Seekers: David and Harry, Access to Finance, Managing Cash Flow, Costs and Overheads, Competition and Maintaining Growing Revenues, Revenue, Conclusion, Chapter Six: Whatnows, Introducing the Whatnows, The Whatnows: Sharna and Andrew, Competition, Economic Uncertainty, Maintaining and Growing Revenues, Managing Cash Flow, Costs and Overheads, Conclusion, Chapter Seven: Drifters, Introducing the Drifters, The Drifters: Eric and Alan, Red Tape, Taxation and Compliance, Managing Cash Flow, Costs and Overheads, Human Capital and Firm Growth, Conclusion, Chapter Eight: Satisficers, Introducing the Satisficers, Satisficing, The Satisficers: Glenda and Ralf, Conclusion, Chapter Nine: Digitals, Introducing the Digitals, The Digitals: Lisa, Guy and Steve, Technology and Systems Change, Research and Development, Timely Information to Manage the Business, Competition, Conclusion, Chapter Ten: Putting the Pieces Together, A World of Differences?, The Common Tribal Elements, Independence and Control, Satisfaction and Lifestyle, Family Support, No Succession Plan, Crossing the Boundaries, Where to Next?, Appendix i, Appendix ii, Glossary, Index