Serving Equality

Feminism, Media, and Women's Sports

By: Andrew C. Billings, Marie Hardin, Lawrence A. Wenner

Write A Review

Paperback | 25 January 2022

At a Glance

Paperback
260 Pages

Edition Type
New edition

Dimensions(cm)
22.86 x 15.24 x 1.4

Paperback

$52.75

or 4 interest-free payments of $13.19 with

or

Ships in 5 to 7 business days

Serving Equality: Feminism, Media, and Women's Sports offers a much-needed methodological innovation to sports media research by expanding the focus beyond traditional sports media outlets to examine the diversity of media outlets writing about sports. In doing so, Serving Equality draws analytical attention to the ways in which feminism and feminist principles such as equality, progress, empowerment, and intersectionality shape media narratives of women's sports. With a focus on networked sports media spaces, including news coverage, promotional cultures, and sports films, chapters examine narratives of Title IX, the Olympics, the treatment of women sports journalists, the activism of women athletes, the routine coverage of the sports world, as well as the COVID-19 global pandemic. Serving Equality illustrates how feminism informs not only the media narratives of women's sports, but how women's sports contribute to and mobilize feminism in networked media spaces. Serving Equality ultimately encourages students, instructors, researchers, athletes, sport media content producers, and those in the sports industry to consider the ways we can tell stories differently about sportswomen and women's sports.

Industry Reviews

"Cooky and Antunovic offer an innovative theoretical and methodological demonstration of how, and which, feminisms influence academic and media narratives of women's sport. The detailed analysis identifies the asymmetrical visibilities of different feminisms-the most popular being 'media-friendly' versions that do not challenge existing structures-and a significant narrative shift from 'sex sells' to 'feminism sells'. The book is a valuable tool for thinking differently and triggering new conversations for media, student and academic audiences."-Toni Bruce, Professor of Sociology of Sport and Sports Media, University of Auckland, New Zealand

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $79.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.