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Scammed : How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals - Christopher Elliott

Scammed

How to Save Your Money and Find Better Service in a World of Schemes, Swindles, and Shady Deals

By: Christopher Elliott

Hardcover | 6 December 2011 | Edition Number 1

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<b>A leading consumer advocate reveals how protect your money, time, and integrity from corrupt businesses</b> <p>Once upon a time store prices were simple and fair, businesses stood behind their products with guarantees free of fine print and loopholes, and companies genuinely seemed to care about their valued customers&#151;but those days are long gone. In this groundbreaking expos&#233;, consumer advocate Christopher Elliot reveals the broken relationship between American consumers and businesses and explains how companies came to believe that fooling their customers was a viable, and profitable, business plan.<p> <i>Scammed</i> explores how companies control information to mislead, distort the truth, and even outright lie to their consumers. <ul> <li>Exposes the various ways companies have led their war against information&#151;from seductive ads, disingenuous fine print, and unconventional promotions that involve seeding discussion forums and blogs with company-friendly comments</li> <li>Offers consumers insider knowledge of the system, reasonable expectations, and a clear understanding of the games businesses play</li> <li>Christopher Elliott is one of the nation's foremost consumer advocates</li> </ul> <p>Protect yourself, your time, and your money from the predators of the consumer world. Armed with knowledge, readers will become far more discerning and every business's worst nightmare.

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