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Sales Punks : The Rebel's Guide to Rewriting the Rules of B2B Sales - KYLE D. HEGARTY

Sales Punks

The Rebel's Guide to Rewriting the Rules of B2B Sales

By: KYLE D. HEGARTY

Paperback | 23 February 2026

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Tired of the same old sales playbook? Good. Burn it.

No buzzwords. No recycled advice. Just the mindset, skills, and stories you need to become the kind of seller people actually want to talk to.

Sales Punks is your brutally honest, zero-fluff guide to surviving-and thriving-in today's broken B2B sales world. Quotas are being missed. Training budgets are getting slashed. And buyers? They're smarter, colder, and drowning in bad outreach.

This isn't just another "10 Tips to Sell More" book. This is a rebellion.

Inside, you'll meet the real people rewriting the rules:

  • A fintech leader ditching scripts and building a global team on raw trust
  • A procurement buyer who's done pretending to like your sales pitch
  • A legacy sales rep transforming himself into a hyper-consultative operator
  • And more rebels navigating layoffs, AI disruption, and the slow death of the pipeline

If you lead a sales team, sell for a living, or just know the system is broken-this book is for you.

It's time to sell like a punk.

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