Qualitative Methods in Digital Inquiry

Name: Qualitative Methods in Digital Inquiry
Price: 280.99 AUD
Availability: PreOrder

By: Iga Lehman, Lukasz Sulkowski, Katarzyna Szczepanska-Woszczyna

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Hardcover | 3 July 2026 | Edition Number 1

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Format
Hardcover

Dimensions(cm)
24.6 x 17.4

Hardcover

RRP $326.00

$280.99

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Available: 3rd July 2026

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Qualitative Methods in Digital Inquiry shows how to design, conduct, and analyse qualitative research in online and technology-rich settings, from virtual ethnography and netnography to visual and arts-based approaches. Key features include:• Clear, step-by-step coverage of core methods such as ethnography, case study research, grounded theory, phenomenology, and discourse analysis, with guidance on adapting each approach to platform-based data and hybrid field sites. • Direct answers to common problems in online fieldwork, including access, consent, anonymisation, and working with large text or platform archives without losing context. • A balanced approach to research tools, including computer-assisted qualitative data analysis software (CAQDAS) and AI support for coding or text analysis, with emphasis on transparency, reflexivity, and research ethics. Written for PhD students, early-career researchers, and instructors across the social sciences and management, the book also supports applied researchers in user experience (UX), market research, and organisational development.

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