Proofiness

How You're Being Fooled by the Numbers

By: Charles Seife

Write A Review

Paperback | 27 September 2011

At a Glance

Paperback
320 Pages

Age
18+

Dimensions(cm)
21.59 x 13.97 x 1.91

Paperback

$51.99

or 4 interest-free payments of $13.00 with

or

Ships in 5 to 10 business days

From the author of Zero, comes this "admirable salvo against quantitative bamboozlement by the media and the government" (The Boston Globe)

In Zero, Charles Seife presented readers with a thrilling account of the strangest number known to humankind. Now he shows readers how the power of skewed metrics-or "proofiness"- is being used to alter perception in both amusing and dangerous ways. Proofiness is behind such bizarre stories as a mathematical formula for the perfect butt and sprinters who can run faster than the speed of sound. But proofiness also has a dark side: bogus mathematical formulas used to undermine our democracy-subverting our justice system, fixing elections, and swaying public opinion with lies. By doing the real math, Seife elegantly and good-humoredly scrutinizes our growing obsession with metrics while exposing those who misuse them.

Industry Reviews

"A delightful and remarkably revealing book that should be required reading for . . . well, for everyone." -Booklist (Starred review)

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $0.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.