Success By Design

The Essential Business Reference for Designers

By: David Sherwin

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Paperback | 4 December 2012 | Edition Number 1

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Want to make your design business a success? Start here. Fellow Designer, In your career you may have been like me: Trying to keep projects on the rails and clients happy. Digging through blogs for useful advice. Wondering if there was a better way to handle all of the demands of being a design professional and running a creative business. The wisdom contained in Success By Design: The Essential Business Reference for Designers will help you become a stronger businessperson and better plan your career path as a design leader. This book was born from in-depth interviews with a slew of successful designers, studio directors, project managers, and client service professionals across a wide range of creative industries. It contains the business secrets I needed the most when I started as a designer sixteen years ago. -David ...This book is intended to be a singular reference guide and also an inspiration. In order to enliven the subject matter, the book is illustrated with witty visualizations of critical points through custom artwork, photographs, and infographics that help to convey complex topics in an easy-to-understand way.

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You Can Find This Book In

Non-Fiction Industry & Industrial Studies Arts & Entertainment Design, Industrial & Commercial Arts, Illustration Graphic Design General Issues in Art Financial Aspects of Art Kids & Children's Books Individual Designers or Design Groups Illustration & Commercial Art

Introduction	p. 1
Working with Customers	p. 5
Client Service	p. 7
Business Development	p. 15
Proposals	p. 29
Contracts	p. 41
Spec Work	p. 46
Politics	p. 49
Negotiation	p. 55
Discounts	p. 61
Expectations	p. 63
Design Briefs	p. 69
Deliverables	p. 76
Meetings	p. 77
Presentations	p. 79
Feedback	p. 83
Networking	p. 87
Competition	p. 88
Strategy	p. 89
Managing your Projects	p. 99
Project Management	p. 101
Process	p. 109
Estimating	p. 115
Budgets	p. 131
Schedules	p. 137
Risk	p. 142
Stakeholders	p. 145
Change Orders	p. 150
Time Sheets	p. 152
Proofreading	p. 153
Errors	p. 159
Postmortems	p. 165
Operating Your Studio	p. 173
Money	p. 175
Hourly Rates	p. 189
Insurance	p. 196
Sustainability	p. 197
Legal	p. 202
Confidentiality	p. 205
Culture	p. 211
Leadership	p. 221
Accounting	p. 229
Hiring	p. 247
Freelance	p. 251
Vacation	p. 255
Bringing it Together	p. 257
Resources, About the Author & Permissions	p. 285
Index	p. 290
Table of Contents provided by Ingram. All Rights Reserved.

Success By Design

The Essential Business Reference for Designers

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How to return your order

Defective items

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