Color Smart

How to Use Color to Enhance Your Business and Personal Life

By: Arlene Modica Matthews, Mimi Cooper

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Paperback | 1 July 2000 | Edition Number 1

At a Glance

Paperback
176 Pages

Dimensions(cm)
21.6 x 14.0 x 1.3

Paperback

$37.75

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COLOR
Over the years, Mimi Cooper has given her innovative insights to many Fortune 500 companies. So who is Ms. Coopers latest high-profile, fast-forward client?
YOU
Filled with insider secrets that are both fun and fascinating, this is the book that reveals what only the top experts know about color. ColorSmart explains how color impacts all of us and shows you how to use that information. Discover:

How to identify and make the most of your own color profile -- are you Color Forward®, Color Prudent®, or Color Loyal®?
Our unconscious reactions to color
What colors to use for business presentations to create enthusiasm for your ideas
How to use color to sell a house at the best price
Where the most "in" colors of the moment really come from

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