Open Community

A little book of big ideas for associations navigating the social web.

By: Lindy Dreyer, Maddie Grant Cae

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Paperback | 15 November 2010

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Written for the complicated and quirky world of associations and membership organizations, Open Community is about how associations can-and why they should-build community online. Grant and Dreyer provide a practical analysis of the strategic, structural, and cultural issues membership organizations face when using social media to build community. http: //www.opencommunitybook.co

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