Nudging

A Tool to Influence Human Behavior in Health Policy

By: Radek Kovacs, Frantisek Ochrana

Write A Review

Paperback | 26 March 2024 | Edition Number 1

At a Glance

Paperback
215 Pages

Dimensions(cm)
2.03 x 1.46 x 0.1

Paperback

RRP $57.95

$48.75

16%OFF

or 4 interest-free payments of $12.19 with

Ships in 5 to 7 business days

An analysis of ânudgingâ as a tool for influencing human health behavior.

Behavioral economics sees ânudgesâ as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social benefits. This book examines nudging as a tool for influencing human behavior in health policy. The authors investigate the contemporary scientific discourse on nudging and enrich it with an ontological, epistemological, and praxeological analysis of human behavior. Based on analyses of the literature and a systemic review, the book defines nudging tools within the paradigm of prospect theory. In addition to the theoretical contribution, Nudging also examines and offers suggestions on the practice of health policy regarding obesity, malnutrition, and especially type 2 diabetes mellitus.

Shipping

	Standard Shipping	Express Shipping
Metro postcodes:	$9.99	$14.95
Regional postcodes:	$9.99	$14.95
Rural postcodes:	$9.99	$14.95

Orders over $89.00 qualify for free shipping.

How to return your order

At Booktopia, we offer hassle-free returns in accordance with our returns policy. If you wish to return an item, please get in touch with Booktopia Customer Care.

Additional postage charges may be applicable.