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New World, Inc. : The Story of the British Empire's Most Successful Start-Up - John Butman

New World, Inc.

The Story of the British Empire's Most Successful Start-Up

By: John Butman, Simon Targett

eBook | 5 July 2018

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The thrilling story of the English merchant adventurers who changed the world.

In the mid-sixteenth century, England was a small and relatively insignificant kingdom on the periphery of Europe, and it had begun to face a daunting array of social, commercial and political problems. Struggling with a single export - woollen cloth - a group of merchants formed arguably the world's first joint-stock company and set out to seek new markets and trading partners. It was a venture that relied on the very latest scientific innovations and required an extraordinary appetite for risk.

At first they headed east, and dreamed of Cathay, with its silks and exotic luxuries. Eventually, they turned west, and so began a new chapter in history. Based on archival research and a bold interpretation of the historical record, New World, Inc. draws a portrait of life in London, on the Atlantic and across the New World, and reveals how profit-hungry business people transformed England into a world power.

Industry Reviews
Part business history, part swashbuckling adventurer's tale... A fascinating read.
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You Can Find This eBook In

Non-FictionHistoryRegional & National HistoryEuropean HistoryBritish & Irish HistoryTravel & HolidaysTravel WritingExpeditionsHistory of the AmericasEarliest Times to Present DayEarly Modern History from 1450 to 1700Earth Sciences, Geography, Environment, Planning
GeographyGeographical Discovery & ExplorationEconomicsEconomic History

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