New Technologies and the Firm

Innovation and Competition

By: Peter Swann (Editor)

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Hardcover | 27 March 2018 | Edition Number 1

At a Glance

Hardcover
402 Pages

Dimensions(cm)
23.4 x 15.6 x 2.24

Hardcover

RRP $305.00

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Originally published in 1993 this book presents the findings of 14 teams involved in a research initiative to examine the initiation and resonse to innovation in firms. It draws together the many strands which were discovered to influence the successful generation and adoption of new technologies. The core issues in technology management are looked at, including skills and expertise, markets and marketing, finance and the issue of technology collaboration both on a domestic and international basis. Technology is shown to be at the very heart of corporate strategy and policy formation.

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