Minimalist Packaging

Enhancing Creative Concepts

By: CHRIS HUANG

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Paperback | 1 October 2019

At a Glance

Paperback
264 Pages

Dimensions(cm)
23.0 x 17.0 x 1.8

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Packaging design plays a very important role in changing the design of our quality of life. Starting from the concept of minimalism, this book discusses simple yet innovative packaging design style, design points, design elements, etc., and combines the corresponding cases for in-depth analysis. The book also contains dozens of outstanding cases from all over the world, showing the design highlights of minimalist packaging, and has a high reference value for graphic designers, students, teachers and other readers.

About the Author

Chris Huang is an award-winning marketing design profession, graphic design agency owner, and design college professor in Chicago. She specialises in sales and marketing communication design solutions across all media in print, packaging, website, E-marketing and multimedia. Her client list includes: McDonald's Corporation, BP Amoco, Hyatt Hotel, CDW, Firestone, FedEx, 3Com, ABN AMRO, Rockwell, Johnson Controls, Harris Bank, Eli Lilly, HSBC Household, Wallace, William Mercer, Pechiney, Abbott Laboratory, Rubbermaid Commercial, World Dryer, and others.

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