Microblogging and Lifestreaming in Libraries

Name: Microblogging and Lifestreaming in Libraries
Brand: NEAL SCHUMAN PUBL
Price: 84.75 AUD
Availability: BackOrder

By: Robin Hastings

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Paperback | 16 April 2010 | Edition Number 1

At a Glance

Paperback
125 Pages

Dimensions(cm)
22.9 x 15.2 x 1.2

Paperback

RRP $92.99

$84.75

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Microblogging and lifestreaming applications like Twitter, Tumblr, and FriendFeed are all around you and your users in everyday life. Robin M. Hastings presents a practical primer to help any library transform these cutting-edge, budget-friendly services into highly effective professional tools.

Written specifically for LIS professionals, Hastings' start-to-finish guide explores the ins and outs of the most popular microblogging applications, and covers everything from selection to implementation to evaluation. You'll find easy-to-follow technical tips for setting up feeds, linking to other sites and services, and searching, as well as best practices for community building, marketing, and promotion.

Foreword - Ellyssa Kroski
1. Introduction: Microblogging and Lifestreaming Basics
2. Planning
3. Implementation
4. Marketing
5. Best Practices
6. Measures of Success
7. References and Recommended Resources

Industry Reviews

'This is a wonderful introduction to microblogging services. No other book on this subject is written specifically for a library audience.' Michael Sauers, Technology Innovation Librarian, Nebraska Library Commission and author of Searching 2.0

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