Metadata Essentials

Proven Techniques for Book Marketing and Discovery

By: Jake Handy, Jess Johns (Editor), Margaret Harrison

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Hardcover | 5 June 2018

At a Glance

Hardcover
136 Pages

Dimensions(cm)
24.13 x 20.32 x 1.27

Hardcover

$27.49

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". . . An essential, unique, and thoroughly ''user friendly'' instructional reference and guide that should be an integral part of every author and every publisher''s professional book marketing plan instructional reference collection." - Midwest Book Review

Metadata Essentials: Proven Techniques for Book Marketing and Discovery provides clear and easy-to-implement recommendations so you can focus your efforts on the industry''s most relevant metadata.

Based on direct feedback from retailers and librarians, Metadata Essentials unlocks insights into the value and real-life uses of the metadata you spend so many precious hours editing and curating. Because it does matter.

Enhance the metadata that yields proven results
Boost title discovery
Increase online conversion rates
Save time and money

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