Merged Methods : A Rationale for Full Integration - Giampietro Gobo

Merged Methods

A Rationale for Full Integration

By: Giampietro Gobo, Nigel G. Fielding, Gevisa La Rocca

Paperback | 20 October 2021

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A new turn in mixed methods research is here: merged methods. This provocative book offers a novel analysis of current mixed methods research, complicating traditional approaches and challenging existing techniques.

Moving beyond the binary quantitative-qualitative distinction, the book presents methodologically grounded ways to merge methods in social research and integrate interpretive and structural approaches in one instrument or procedure.

The book:

  • Considers the importance of merging both epistemologies and methodologies.
  • Showcases eight merged methods research approaches, from the Delphi method to multimodal content analysis.
  • Explores the opportunities for merging methods using computational techniques, such as text mining.

This innovative book is a must-read for any postgraduate student or researcher across the social sciences wanting to develop their understanding of mixed methods research.

Industry Reviews
A ground-breaking text that dismantles the concepts of qualitative and quantitative, demonstrating how their distinction is both artificial and limiting, instead proposing research techniques that harness their points of interface and maximise their various strengths. An asset to the field.

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