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Media Capital : Architecture and Communications in New York City - Aurora Wallace

Media Capital

Architecture and Communications in New York City

By: Aurora Wallace

Paperback | 14 January 2013

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In a declaration of the ascendance of the American media industry, nineteenth-century press barons in New York City helped to invent the skyscraper, a quintessentially American icon of progress and aspiration. Early newspaper buildings in the country's media capital were designed to communicate both commercial and civic ideals, provide public space and prescribe discourse, and speak to class and mass in equal measure. This book illustrates how the media have continued to use the city as a space in which to inscribe and assert their power. With a unique focus on corporate headquarters as embodiments of the values of the press and as signposts for understanding media culture, Media Capital demonstrates the mutually supporting relationship between the media and urban space. Aurora Wallace considers how architecture contributed to the power of the press, the nature of the reading public, the commercialization of media, and corporate branding in the media industry. Tracing the rise and concentration of the media industry in New York City from the mid-nineteenth century to the present, Wallace analyzes physical and discursive space, as well as labor, technology, and aesthetics, to understand the entwined development of the mass media and late capitalism.
Industry Reviews
''Aurora Wallace tells a very compelling story about the 'media architecture' that materialized in New York around the newspaper industry from the early nineteenth century to now. Lively and filled with scholarly detail, Media Capital is an essential book for our understanding of modern culture.''--Ben Highmore, author of Cityscapes: Cultural Readings in the Material and Symbolic City ''This exciting study broadens our horizons dramatically in an emerging area of scholarly interest for mass communication historians. It will be ideal for students and readers interested in media history, architectural history, and New York City history.''--Patrick S. Washburn, author of The African American Newspaper: Voice of Freedom

You Can Find This Book In

Non-FictionSociety & CultureMedia StudiesReference, Information & Interdisciplinary SubjectsInterdisciplinary StudiesCommunication StudiesArts & EntertainmentArchitectureCivic & Public BuildingsLanguage & LinguisticsReference, Dictionaries & GuidesWriting & Editing Guides
Journalistic Style GuidesHistory of ArchitectureTheory of ArchitectureIndustry & Industrial StudiesMedia, Entertainment, Information & Communication IndustriesPress & Journalism

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