Measurement and Evaluation on a Shoestring : On a Shoestring - Alaina Szlachta

Measurement and Evaluation on a Shoestring

By: Alaina Szlachta

Paperback | 5 March 2025

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Are you being asked to measure and evaluate the effectiveness of the learning programs you created for your company, but don't know where to start and have limited resources? 

Measure Learning Impact Despite Limited Resources

Year after year, talent development professionals report that lack of time, lack of support or partnership from stakeholders, and limited budgets are key barriers to measuring and evaluating their learning programs. Measurement and Evaluation on a Shoestring offers TD professionals a process to measure what matters to the organization with the tools and resources they have available. M&E pro Alaina Szlachta applies the Build-Borrow-Buy approach to provide guidance, quick tips, and shortcuts for making measurement easier while still demonstrating the value and impact of organizational learning.

With this book, you will learn to ask the right questions, brainstorm metrics to evaluate learning, and build a measurement strategy that fits your needs. It also guides you on integrating measurement and evaluation into your instructional design approach from the beginning as well as using and analyzing data sources you might already have. You’ll discover how to build stakeholder relationships to secure buy-in and when to look beyond your expertise for external support and technology.

The Association for Talent Development’s On a Shoestring series helps professionals successfully execute core topics in training and talent development when facing limitations of time, money, staff, and other resources. Using the Build-Borrow-Buy approach to problem solving, this series is designed for practitioners who work as a department of one; for new or "accidental" trainers, instructional designers, and learning managers who need fast, inexpensive access to practical strategies that work; and for those who work for small organizations or in industries that have limited training and development resources.

Industry Reviews

"Alaina offers a generous smorgasbord of concepts, principles, methods, tips, and tools that L&D practitioners can use fruitfully to plan, practice, and most importantly, leverage the impact of measurement and evaluation to increase training effectiveness and value." 

-Robert O. Brinkerhoff, Professor Emeritus, Western Michigan University; Director of Research and Evaluation, Promote International

“Navigating the complexities of measurement and evaluation for years, I find Measurement and Evaluation on a Shoestring to be a breath of fresh air. The ‘impact hypothesis' framework elegantly simplifies the process, offering a practical lens to assess training effectiveness. It’s a must-read for any L&D professional seeking to bridge the gap between program design and demonstrable results, especially when resources are limited.” 

—Laurie Roth, Learning and Development Manager, United Heritage Credit Union

“As L&D professionals, our work matters. But how do we prove it? Within these pages, Alaina provides a refreshing and highly practical guide for getting L&D programs the attention they deserve.” 

—Chris Taylor, CEO, Actionable.co

“What I appreciate most about Measurement and Evaluation on a Shoestring is its focus on working smarter (not harder) by being strategic, deliberate, and thoughtful. The guidance Alaina gives for how to measure results is actionable and achievable.” 

—Kevin M. Yates, L&D Detective™

“Alaina’s M&E tools and resources create Cirque du Soleil-like aligned solutions that are easy to build, simple to apply, and increase training program success. This book is a must-read that cracks the code on why and how data enablement systems improve business outcomes.” 

—Kathy Sebuck, Founder and CEO, Marchitecture

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