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Market Data Analysis Using JMP - Walter R Paczkowski
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Market Data Analysis Using JMP

By: Walter R Paczkowski

Paperback | 5 February 2018

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With the powerful interactive and visual functionality of JMP, you can dynamically analyze market data to transform it into actionable and useful information with clear, concise, and insightful reports and displays. Market Data Analysis Using JMP is a unique example-driven book because it has a specific application focus: market data analysis. A working knowledge of JMP will help you turn your market data into vital knowledge that will help you succeed in a highly competitive, fast-moving, and dynamic business world.

This book can be used as a stand-alone resource for working professionals, or as a supplement to a business school course in market data research. Anyone who works with market data will benefit from reading and studying this book, then using JMP to apply the dynamic analytical concepts to their market data.

After reading this book, you will be able to quickly and effortlessly use JMP to:

  • prepare market data for analysis
  • use and interpret sophisticated statistical methods
  • build choice models
  • estimate regression models to turn data into useful and actionable information
Market Data Analysis Using JMP will teach you how to use dynamic graphics to illustrate your market data analysis and explore the vast possibilities that your data can offer!
Industry Reviews
"This book is an excellent resource and reference for market research in general and in using JMP specifically. Walter excels in explaining and presenting concepts and applying his analyses using JMP." -- Michele McKenna, President "Market Analytics International"
"Market Data Analysis Using JMP by Walt Paczkowski is an excellent resource for quantitative market researchers. Walt does a phenomenal job of capturing the essential business value and benefit of quantitative research. In this book, Walt provides a thorough background on market research practices, techniques, and application." -- Brent Ginn, PhD, Senior Manager, R&D "The J.M. Smucker Company"
"Market Data Analysis Using JMP by Walter R. Paczkowski is a must-read and a must-have resource for anyone in the market research field, from those in the early stages of their careers to the most advanced, experienced, and accomplished professionals. -- John Dranow, CEO "SMARTREVENUE"

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