Making the Play

How to Get the Best of Baseball Back

By: Dave Winfield, Michael Levin (As told to)

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Paperback | 1 April 2008 | Edition Number 1

At a Glance

Paperback
240 Pages

Dimensions(cm)
21.43 x 13.97 x 1.52

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Baseball is in trouble. Yes, revenue has never been higher, attendance has never been better, and baseball has never had a stronger international presence. But the game has rarely faced more significant problems: Steroid scandals, management-labor rifts, self-centered superstars, a dramatic decline in the number of African American players and fans, constraints on youth baseball fields and resources, and competition from other sports and entertainment options all threaten the foundations of our national pastime.

Dave Winfield knows and loves the game and he believes baseball can be rescued and revitalized. A respected role model and ambassador of the sport, Winfield outlines his strategy for making baseball the game he knows it can be: inclusive, empowering, and entertaining. He focuses on how to make the game more fan-friendly, and especially how to reach out to the African American community. From the commissioner's office to the kids on the street, Winfield examines the game from every perspective, offering ideas and solutions for diversifying front offices; marketing the game; developing community-based programs; and working out fair, creative, and lucrative parameters for the business of baseball. Making the Play inspires readers to get out of the armchair and into the action.

Industry Reviews

"Still a gamer, Dave Winfield's play was compelling -- and so, it turns out, are his opinions." -- The New York Times (Play Magazine)

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Foreword: From Dropping the Ball to Making the Play	p. xiii
Prologue: The Game I Love Is Hurting	p. 1
Major League Baseball	p. 27
The Owners	p. 43
The New Color Line	p. 59
The Last Black Major Leaguer	p. 79
The Players	p. 87
The Agents	p. 107
The Media and Corporate Partners	p. 117
The Fans	p. 125
The Parents	p. 135
Community Outreach	p. 147
The Government: Federal, State, and Local	p. 161
Colleges and Universities	p. 169
Youth Coaches	p. 179
Kids	p. 183
Baseball in the Twenty-first Century	p. 199
The Baseball United Plan	p. 203
Table of Contents provided by Ingram. All Rights Reserved.

Making the Play

How to Get the Best of Baseball Back

At a Glance

Paperback

Industry Reviews

Shipping

How to return your order

Defective items

You Can Find This Book In

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56

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