Listening to the Future

Why It's Everybody's Business

By: Daniel W. Rasmus, Rob Salkowitz

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Hardcover | 12 November 2008 | Edition Number 1

At a Glance

Hardcover
256 Pages

Dimensions(cm)
23.75 x 15.88 x 2.29

Hardcover

RRP $63.75

$57.75

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<i>Listening to the Future: Why It's Everybody's Business</i> explores the challenges and opportunities facing organizations, the transformations that will ripple through the political, economic, and social environments, and the implications for different industries in the 21st century workplace. Written by Microsoft forecasters Daniel W. Rasmus and Rob Salkowitz, this important book equips your business to get out in front of new technology innovations in the consumer world with the knowledge, practices, and tools to differentiate your business in our competitive, fast-moving global economy.

Industry Reviews

"?have produced a timely book about positoning business to deal with the uncertain challenges of the future." (B-eye-network.com, March 5th, 2009)

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