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Likeable Badass

How Women Get the Success They Deserve

By: Alison Fragale

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Paperback | 18 December 2024 | Edition Number 1

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''Will help you do the best work of your life'' Kim Scott, bestselling author of Radical Candor

''A must-read'' Adam Grant, bestselling author of Think Again

''With warmth, humour, and powerful personal stories, Fragale provides women with actionable advice for achieving greater success in the workplace'' Sheryl Sandberg, bestselling author of Lean In

Want to earn credit for your accomplishments, negotiate better, and navigate complex office politics while still being liked by your colleagues? Likeable Badass is the ultimate guide to advance in any workplace, full of tips, tricks, and strategies to help you get the success you deserve.

Many women''s workplace issues boil down to status. No amount of power-- no degree, title, or salary-- will raise a woman''s workplace stature unless it also affects how others perceive her. Acknowledging this roadblock, behavioural scientist Alison Fragale pulls back the curtain on how we can change how others see us by developing our standing as a "likeable badass." Through cultivating perceptions of warmth and assertiveness, women can achieve the kind of reputation that leads to a seat at the table and a fulfilling career path.

Likeable Badass weaves together powerful new insights with actionable advice and impactful stories from a diverse array of women. This is a warm, heartening book written for women, their allies, and anyone who struggles to rise, and wants evidence-based, practical strategies for success.

Industry Reviews

The ultimate guide for women to achieve their goals. Drawing on her brilliant research and extensive experience, Alison Fragale reveals how to overcome the tradeoff between likeability and competence.

Such an important book! By focusing on status and respect, Fragale changes women's perception of power. Backed up by years of scientific research, she shows how to play to our strengths to get what we so deserve.

Too many women feel trapped in the competence-likeability catch-22. Likeable Badass will help you break free of that nonsense, do the best work of your life, and build the best relationships of your career.

Before I had even finished reading Likeable Badass, I had already put my learnings to work three times. Talk about an ROI! Entertaining, actionable, and eye-opening. One of the most personally transformative behavioral science books I have ever read.

Alison Fragale hits it out of the park with this deeply practical, science-backed read, full of easy-to-implement strategies to increase your status, power, and influence. I loved this book!

A must-read for every woman seeking to thrive. With clarity and wit, Fragale provides incisive insights and incredibly practical advice that will help women tackle the challenges they face . . . Likeable Badass equips women with tools to navigate biases and emerge empowered.

Essential reading for every woman who aspires to make a difference. Likeable Badass shows us how to cultivate our unique capacity and power to drive the change we want to see in the world.

In Likeable Badass, Alison Fragale dives deep into the science behind gender bias and stereotypes - and how we can challenge them. With warmth, humor, and powerful personal stories, she provides women with actionable advice for achieving greater success in the workplace.

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