Information Visualization

Name: Information Visualization
Brand: Elsevier US
Price: 124.75 AUD
Availability: BackOrder

Perception for Design

By: Ware

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Paperback | 13 March 2020 | Edition Number 4

At a Glance

Paperback
560 Pages

Dimensions(cm)
19.3 x 23.4 x 2.0

Paperback

RRP $132.95

$124.75

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Information Visualization: Perception for Design, Fourth Edition explores the art and science of why we see objects the way we do. Based on the science of perception and vision, the author presents the key principles at work for a wide range of applications--resulting in visualization of improved clarity, utility, and persuasiveness. This new edition has been revised and updated to include the latest relevant research findings. Content has been updated in such areas as the cognitive neuroscience of maps and navigation, the neuroscience of pattern perception, and the hierarchy of learned patterns. New changes to the book make it easier to apply perceptual lessons to design decisions, while as with previous editions, the book continues to offer practical guidelines that can be applied by anyone: interaction designers, graphic designers of all kinds (including web designers), data miners, and financial analysts.

Includes the latest research findings in visualization and perception
A new chapter on designing for perception to help bridge the gap between specific perception-based guidelines and common design decisions
Packed with over 400 informative full color illustrations, which are key to understanding of the subject

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