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Global Communication

New Agendas in Communication

By: Joe Straubhaar (Editor), Shanti Kumar (Editor), Karin Wilkins (Editor)

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Paperback | 16 August 2013 | Edition Number 1

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This volume interrogates what "global" means in the context of "communication," and who benefits from global communication practices and industries. Emerging scholars contribute their unique perspectives in communication scholarship, charting innovative directions for research that connects empirical evidence with pressing questions of social significance.

This work defines the term "globalization," through understanding the cultural geography of global, regional, national, and local media. Critical evaluations of media production, distribution, and consumption practices, within cultural contexts, offer insights into how people "mediate" the global. Chapters draw attention to communications in Latin America, the Arab World, and South Asia, complicating territorial boundaries and exploring how local audience and industry practices work within global as well as local configurations.

Contributing authors question who benefits from global communication, moving beyond unbridled enthusiasm for the technological potential of digital media toward more serious and substantive empirical assessments of the underlying utility of these communications as processes. This critical reflection leads to considering problems that result from the way global communication becomes mobilized, in the practice of journalism and development as well as the ICT industry.

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