Ganni

Gimme More

By: Ganni, Ditte Reffstrup (Contribution by), Nicolaj Reffstrup (Contribution by)

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Hardcover | 12 October 2021

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Based out of Copenhagen, Ganni is a brand that was founded almost 20 years ago by husband-and-wife duo Ditte and Nicolaj Reffstrup. A global fashion brand of the future, Ganni is at the forefront of sustainable, eco-conscious fashion that is forever cool and stylish. At the heart of the brand lies a Scandinavian sensibility, one that prioritises smart, practical dressing; healthy, forward-thinking living; and a progressive policy that prioritises women and their right to live equitable lives. A celebration of a new type of luxury, one that values creativity and solidarity, this book captures the fashionable and always smart Ganni Girl while offering readers endless inspiration on how to live Scandi-cool and sensible lifestyles that pave the way to a radically beautiful future.

World-class photographers, stylists, and designers gather here to tell the Ganni story, one that is mindful, curious, fun, and accessible. Ganni: Gimme More is a timely publication, printed on sustainable, recycled paper, that tells the story of the brand while showcasing archive Ganni designs, collections, and iconic collaborations.

About the Authors

Based out of Copenhagen, husband-and-wife duo Ditte and Nicolaj Reffstrup have built GANNI into a global fashion brand of the future in little over a decade. GANNI is at the forefront of responsible and transparent fashion with a cool and stylish approach that is constantly evolving.

Industry Reviews

"For the uninitiated, the concept of a Ganni Girl is about dressing for yourself and nobody else. The Copenhagen-based label helmed by husband-and-wife designer duo Ditte and Nicolaj Reffstrup creates pieces that celebrate individuality and encourage self-expression—making you feel like the best “you” you can be, every time you wear it. Here, in an exclusive excerpt from the brand’s debut monograph Ganni: Gimme More (Rizzoli), British journalist Susie Lau explores her definition of what it means to be a Ganni Girl." —ELLE

"See how the stylish, sustainable sausage gets made at Ganni. This monograph documents the Danish fashion brand’s evolution, Scandinavian style, and what it means to be a #GanniGirl. The label, created by husband-and-wife duo Ditte and Nicolaj Reffstrup, was designed to celebrate creativity and individuality, and the brand’s diverse network of creatives is a testament to that. Here, they help tell Ganni’s story while looking back at past collaborations and collections and looking forward to the even more sustainable future of the brand — starting with this book printed on FSC certified paper." —NEW YORK MAGAZINE

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