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Flash Programming for the Social & Behavioral Sciences : A Simple Guide to Sophisticated Online Surveys and Experiments - Yana Weinstein
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Flash Programming for the Social & Behavioral Sciences

A Simple Guide to Sophisticated Online Surveys and Experiments

By: Yana Weinstein

Paperback | 15 March 2012

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Adobe Flash is one of the most popular languages for animated web content, and recently social and behavioral scientists have started taking advantage of the program for online data collection. This book is a unique, step-by-step guide to using Adobe Flash to develop experiments and other research tools. Each chapter presents a set of techniques, followed by practice examples. No previous knowledge of programming is required to learn all the necessary skills for programming your own online survey or experiment.

"This text fills a need for accessible guides related to programming language and using Flash..." - Nathan D. Martin, Arizona State University

"...reflects both current programming and current thinking in research design for the social sciences." - Jennifer L. Callahan, Ph.D., University of North Texas

"The accessible language, figures, and instructions are the key strengths of this text. The goals for each chapter (and the book as a whole) are clear and well-organized." - Melissa Birkett, Northern Arizona University

Industry Reviews
"This text fills a need for accessible guides related to programming language and using Flash. Additionally, the examples and screenshots would act as a helpful reference for social science researchers." -- Nathan D. Martin "The text is well organized, easy to follow, and provides a nice summation at the end of every chapter that highlights what the student should have learned." -- Michelle C. Bligh "The accessible accessible language, figures, and instructions are the key strengths of this text. The goals for each chapter (and the book as a whole) are clear and well-organized. The additional resources provided at the end are also helpful. This book is addressing a need in psychology research and anticipating the skills that many students will be called upon to use in their research." -- Melissa Birkett "Good attention to detail and care was taken to ensure that the code snippets are accurate. It reflects both current programming and current thinking in research design for the social sciences." -- Jennifer L. Callahan

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