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Expert to Influencer : 12 Key Skills to Attract New Clients, Increase Sales and Leverage Your Personal Brand to Become an Industry Leader - Jane E Anderson

Expert to Influencer

12 Key Skills to Attract New Clients, Increase Sales and Leverage Your Personal Brand to Become an Industry Leader

By: Jane E Anderson

Paperback | 7 August 2017

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Can't seem to grow your consulting, speaking or coaching practice? Trying to find new clients but can't access new leads in a noisy market?

THE WORLD IS CHANGING FAST.

Congratulations! You have had your practice for some time and been compelled to make a difference to the world of your clients. It takes courage and conviction to avoid being one of the 60% of small businesses that fail in the first 3-5 years.

IT'S TIME TO LEAD OR BE LEFT BEHIND.

The expert industry is changing the game. With the platforms now available - from self-publishing to webinars and social media - you have more opportunity than ever before to grow your practice at the lowest cost.

This book will:

  • Uncover the 12 secret activities to grow your expert practice, position you as the authority in your market and create greater lead generation opportunities
  • Explore which activities to focus on and the right sequence so you don't lose valuable time and money on activities that don't create revenue
  • Discover how you can amplify you to bring new levels of visibility and connection with your audience to elevate your platform.

About the Author:

Jane Anderson is a communication expert helping thought leaders, coaches, consultants, speakers and their support staff to grow their practices. She is a certified speaker, author, award-winning blogger and mentor to industry leaders. You can find out more about her at www.jane-anderson.com.au

Testimonials from the book:

"I love Jane's work, and I love who she is as a person. She's my go to person for any thought leader who needs to improve their brand, and needs to get in front of people in a new market. She's also the person who supports me around my profile and branding. Not only is she the best in Australia at what she does, she's generous, straight, and brings joy to her work.

Peter Cook, CEO Thought Leaders Business School

"Any service-based industry with formal qualifications such as hairdressing mean being an Influencer is now imperative. Having the skills to know how to market yourself is the new black. This book from Jane will set you up with the skills for future-proofing your career. Jane This book (along with all of Jane's other books too!) have been the best investment I've ever made into my business.

Tracey Hughes CSP, Hairdressing Expert & Global Educator - 8 x Educator of the Year, 10 x Salon of the Year, 2 x Hairdresser of the Year, Australian Masters Inductee

"Within four weeks of making a couple of modest tweaks, Jane Anderson's advice led to me increasing online revenue by more than 10x! Simple, clear, direct strategies that increase impact and influence."

Dr Justin Coulson, Parenting Expert

Industry Reviews
8 x Educator of the Year, 10 x Salon of the Year, 2 x Hairdresser of the Year, Australian Masters Inductee

"Within four weeks of making a couple of modest tweaks, Jane Anderson's advice led to me increasing online revenue by more than 10x! Simple, clear, direct strategies that increase impact and influence."

Dr Justin Coulson, Parenting Expert

"It's now 4 days into the new month after Jane's coaching and I have only 3 days of availability left to book clients in. On top of that my average sale has increased between by 25% to 100%. And that is not from simply increasing prices, it's from being able to communicate with my clients on what services I can provide to them, it's educating them on what is best for their business and on how to leverage their time and investment with me."

Kerrin Smith, Photography Expert

"Jane Anderson is the go-to expert for building your personal brand. She helps leaders and business owners transform their relationship with social media from one of awkwardness to that of a powerful business- building ally".

Dan Gregory, CEO of the Impossible Institute, regular guest on ABC's Gruen Transfer

Jane is an extraordinary thought leader. Here work on presence and impact helps us stay real and connected in a crazy online world. Jane is the real deal her work is measured and substantial.

Matt Church, Founder Thought Leaders Business School, Top 10 Speakers Globally,

If you feel like you are not getting the traction from social media and you know that there must be more to it, it is time to tap into Jane Anderson's phenomenal insights. Jane delivers practical, tested strategies that work.

Dan Diamond, Resilience Expert, Tedx Speaker, Winner of the Barack Obama The President's Volunteer Service Award


"I love Jane's work, and I love who she is as a person. She's my go to person for any thought leader who needs to improve their brand, and needs to get in front of people in a new market. She's also the person who supports me around my profile and branding. Not only is she the best in Australia at what she does, she's generous, straight, and brings joy to her work.

Peter Cook, CEO Thought Leaders Business School

"Any service-based industry with formal qualifications such as hairdressing mean being an Influencer is now imperative. Having the skills to know how to market yourself is the new black. This book from Jane will set you up with the skills for future-proofing your career. Jane This book (along with all of Jane's other books too!) have been the best investment I've ever made into my business.

Tracey Hughes CSP, Hairdressing Expert & Global Educator

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