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Elastic : Flexible Thinking in a Constantly Changing World - Leonard Mlodinow

Elastic

Flexible Thinking in a Constantly Changing World

By: Leonard Mlodinow

eBook | 20 March 2018

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The bestselling author of The Drunkard's Walk and Subliminal unlocks the secrets of flexible thinking.

What do Pokemon Go and Mary Shelley's Frankenstein have in common?
Why do some businesses survive, and others fail at the first sign of change?
What gives the human brain the edge over computers?

The answer: Elastic Thinking. It's an ability we all possess, and one that we can all learn to hone in order to succeed, at work and in our everyday lives.

Here Leonard Mlodinow, whose own flexible thinking has taken him from physics professor to TV scriptwriter and bestselling author, takes us on a revelatory exploration of how elasticity works. He draws on cutting-edge neuroscience to show how, millennia ago, our brains developed an affinity for novelty, idea generation and exploration. He discovers how flexible thinking enabled some of the greatest artists, writers, musicians and innovators to create paradigm shifts. He investigates the organisations that have demonstrated an elastic ability to adapt to new technologies. And he reveals how you can test your own brain power and increase your capacity for elastic thinking.

By uncovering the secrets of our flexible minds, Elastic explains how to thrive in an endlessly dynamic world, at a time when an ability to adapt is more important than ever before.

Industry Reviews
Leonard Mlodinow never fails to make science both accessible and entertaining
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You Can Find This eBook In

Non-FictionSelf-Help, Personal Development & Practical AdvicePopular PsychologyMemory Improvement & Thinking TechniquesPsychologyCognition & Cognitive PsychologyScienceBiology, Life SciencesLife Sciences in GeneralNeurosciencesScience in GeneralPopular Science
Physiological & Neuro-Psychology, BiopsychologyMind, Body, SpiritThought and PracticeAdvice on Careers & Achieving Success

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