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Creativity at Work : Developing the Right Practices to Make Innovation Happen - Jeff DeGraff

Creativity at Work

Developing the Right Practices to Make Innovation Happen

By: Jeff DeGraff, Katherine A. Lawrence

Hardcover | 6 September 2002 | Edition Number 1

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Although many leaders acknowledge and invest in creativity, we seldom see it hold a credible place in the business development process. <i>Creativity at Work</i> takes a practical approach to creativity, showing how to select practices to produce results and add value. The authors explain how to: <ul> <li>Understand the creative preferences of organizations, departments, work groups, and individuals <li>Identify and compare the different creativity profiles that describe specific purposes, practices, and people <li>Produce the desired results by developing the right practices <li>Blend creativity practices to meet the complex needs that characterize most work situations to develop required creative abilities in a team and in oneself </ul>
Industry Reviews
??the well presented ideas are relevant to us all??(Professional Manager, January 2003)

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