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Consumasian : ConsumAsian Series - Kerrie L. MacPherson

Consumasian

By: Kerrie L. MacPherson

Paperback | 11 July 2016 | Edition Number 1

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In this pioneering study of the development of the Asian department store, economists, anthropologists and historians examine various aspects of retailing, business organization, networking and consumerism in the expanding economies of Asia.
Industry Reviews

'A fascinating and most useful collection of articles on the history of the department store in Asia. The book is an important contribution to our understanding of the process of modernisation in Asia, both for what it tells us about changes in business and for what it says about changes in culture. It has much to say to students of management, as it does to anthropologists and historians.' - Carl A. Trocki, Asian Studies Association of Australia

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