Unleash Your Financial Superpowers

How the First-Generation Wealthy Do It and How You Can Too

By: Greg Luken

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Hardcover | 1 June 2025

At a Glance

Hardcover
224 Pages

Dimensions(cm)
21.3 x 13.7 x 2.54

Hardcover

RRP $49.99

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Full of wealth-building advice and firsthand accounts of those who have built their wealth from nothing, Unleash Your Financial Superpowers contains the keys to helping readers unlock their own “financial superpowers” that Greg Luken believes resides in all of us.

The first-generation wealthy are a type of modern superhero. From humble beginnings to unexpected heights of success, these men and women have changed their lives, families, communities, and futures forever. They’ve fought the hard battles, they’ve suffered big losses, they’ve overcome fierce adversaries, and they’ve lived to tell the tale.

But what is it that makes them so successful? How did they turn several generations of financial struggle into lasting generational wealth? And more importantly, how can the rest of us do what they’ve done? How can we become financial superheroes ourselves?

In Unleash Your Financial Superpowers, investment manager and wealth coach Gregory Luken draws on his four decades of working with the first-generation wealthy to reveal the secrets behind their enduring financial triumphs and their strategies for overcoming the “Seven Deadly Financial Villains” that rose up against them.

You’ll also:

Discover the keys to unlocking your three key Financial Superpowers: the Power of Purpose, the Power of Plan, and the Power of Execution.
Understand the emotional and mental obstacles that often hinder financial progress.
Learn how to identify your own financial origin story and see the impact it has had on your decisions.
Articulate your financial why, the driving force behind all your efforts.
Create a concrete plan for reaching your goals, no matter how big and scary they may seem.

Through real-life examples and actionable steps, Luken guides you on a journey to achieve financial mastery, create a life of purpose, and ultimately attain the ultimate asset: Enough.

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