Start Your Own Tutoring and Test Prep Business

Your Step-By-Step Guide to Success

By: The Staff of Entrepreneur Media, Rich Mintzer

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Paperback | 1 November 2009 | Edition Number 1

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Earn an A+ in Business Startup!

Are you an advocate of higher education? Do you enjoy teaching others? Are you interested in starting a business that makes money and a positive impact? If so, then you''ll earn high marks in the tutoring and test prep arena!

Whether you want to start a one-on-one tutoring business from home, an online-based education support program, or manage your own learning facility, our experts cover everything you need to know. Learn business basics including how to choose your niche, secure financing, legally establish your business, manage day-to-day operations, and more. Gain an understanding of learning approaches, the latest teaching methods, industry technology and tools, and other industry essentials. Plus, round out your startup curriculum with invaluable advice and examples from current business owners!

Learn how to:

Match your skill set with your market and their needs
Choose a business environment that works for you
Master effective teaching methods for diverse learning approaches
Write a marketing plan that captures clients and creates referrals
Develop profitable academic relationships
Create a support staff who will help you succeed
Set your fees
Boost profits by expanding your specialty or your business

The need for education support is growing rapidly-grab your share of this billion dollar market!

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You Can Find This Book In

Non-Fiction Business & Management Ownership & Organisation of Enterprises Small Businesses & Self-Employed Education Teaching Skills & Techniques Entrepreneurship / Start-ups Philosophy & Theory of Education Reference, Information & Interdisciplinary Subjects Encyclopaedias & Reference Works Reference Works Industry & Industrial Studies

Primary Industries Agriculture & Related Industries Economics, Finance, Business and Management

Preface	p. xi
An Introduction to the Tutoring Business	p. 1
What is a Tutoring Business?	p. 1
Why is There an Increased Need for Tutors?	p. 2
How Can You Make a Difference?	p. 4
Educational Needs of the 21st Century	p. 6
In a Nutshell	p. 7
Do You Have What It Takes?	p. 9
No, You Don't Have to Be a Teacher	p. 10
Necessary Skills	p. 11
Are You Good at Scheduling?	p. 12
Are You a People Person?	p. 12
Can You Withstand the Parents?	p. 13
Can You Hire and Fire?	p. 14
Putting It All Together	p. 16
Know Your Market	p. 19
Researching the Market	p. 20
Niche Markets	p. 22
Reading Tutors	p. 22
Middle School Tutoring	p. 23
High School Tutoring	p. 23
College Preparation and Test Prep	p. 24
Homeschool Tutoring	p. 24
Children with Learning Disabilities	p. 25
The Market for Tutors	p. 26
Costs and Profits	p. 26
Green Tutoring	p. 26
State Standards	p. 28
Tutoring Business Basics: Location, Structure, and More	p. 31
Location	p. 32
Homebased Tutoring	p. 32
Tutoring from Your Own Home	p. 33
Your Own Tutoring Facility	p. 34
Online Tutoring	p. 35
Finding a Location	p. 36
Name That Business	p. 37
Making Your Business Name Official	p. 38
Domain Names	p. 39
Determining Your Business Structure	p. 39
Contracts for Your Tutoring Business	p. 41
Contracting With Your Tutors	p. 42
Attorneys and Accountants	p. 44
Know Your Insurance	p. 44
What Do You Need	p. 45
Money: Finding It, Making It, and Spending It	p. 47
Startup Cost	p. 48
Financing	p. 52
Operating Costs	p. 54
Minimizing Operating Costs	p. 55
Paying Your Tutors	p. 56
Making a Profit	p. 56
The Business Plan	p. 57
How Tutors Help Students	p. 61
Types of Learning	p. 62
A Flexible Approach	p. 63
Working With Learning-Disabled Students	p. 64
The Ways and Means of Tutoring	p. 66
Know Your Students	p. 67
Tutoring Groups or Classes	p. 68
Finding and Keeping Tutors	p. 71
Why Should Tutors Work for You?	p. 72
But Can They Teach?	p. 72
What to Look For in a Tutor	p. 74
Interviewing Potential Tutors	p. 74
You've Got Personality	p. 76
Can You Keep Them Coming Back? (Availability and Reliability)	p. 76
Your Code of Ethics	p. 77
Certification	p. 79
The Wide World of Tests and Test Prep	p. 81
Test Prep Tutors	p. 83
The SAT	p. 84
The SAT II	p. 85
The ACT	p. 86
Postgraduate Tests	p. 87
The GRE	p. 87
The GMAT	p. 88
The LSAT	p. 88
Other Tests	p. 89
Starting an Online Tutoring Business or Buying a Tutoring Franchise	p. 91
Online Tutoring	p. 92
The Debate: Online Tutoring vs. Traditional (In-Person) Tutoring	p. 93
The Pros of Online Tutoring	p. 93
The Cons of Online Tutoring	p. 93
Setting It Up as You See Fit	p. 94
Franchises	p. 96
Do Your Homework	p. 98
The Pros of Buying a Tutoring Franchise	p. 99
The Cons of Buying a Tutoring Franchise	p. 99
Plenty of Places to Look	p. 100
Technology and the Tools of the Trade	p. 101
Designing Your Website	p. 102
The Important Web Pages	p. 102
Computers and Office Equipment	p. 104
Computer Needs	p. 104
Computer Specs	p. 105
Printers	p. 106
Software Skinny	p. 106
Furnishing Your Facility	p. 108
Phone Systems	p. 109
Your Library	p. 109
Additional Needs	p. 110
The Fine Art of Marketing Your Business	p. 111
Go to the Source	p. 112
Posters and Flyers	p. 113
Teaming Up with Other Businesses	p. 113
Word-of-Mouth Marketing	p. 113
Online Newsletters	p. 115
Promotional Items	p. 117
In the Committee	p. 117
In the Media	p. 118
Seminars and Conferences	p. 119
Associations and You	p. 120
A Few Final Tips	p. 120
Advertising	p. 121
Content and Parameters	p. 122
Advertising: Taking a Look from the Client's Side	p. 123
Monitor Your Advertising	p. 126
Your Sales Strategy	p. 127
Sales Options	p. 128
Meet the Parents: Selling to Your Real Clients	p. 130
How Do You Keep Your Customers?	p. 131
Expanding Your Business: Additional Sales
Opportunities	p. 132
Other Offerings	p. 135
Reading Specialists	p. 136
College Advisors	p. 136
English as a Second Language	p. 138
Career Advancement and Training	p. 139
Now and in the Future	p. 141
And in the End	p. 141
Appendix
Tutoring Resources	p. 143
Index	p. 153
Table of Contents provided by Ingram. All Rights Reserved.

Start Your Own Tutoring and Test Prep Business

Your Step-By-Step Guide to Success

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